Noriap, an agricultural cooperative comprising over 8,200 farmers from Hauts-de-France and Seine-Maritime, is working towards an agricultural model that respects people and ecosystems. In partnership with Carbone Farmers since August 2022, it is measuring the carbon footprint and transition trajectory of 37 farms, thanks to a team of technicians mobilised to collect data and raise awareness among farmers. The latter are showing a strong interest in reducing their environmental impact and increasing carbon sequestration in the soil. Noriap wishes to go further by monetising carbon impact reductions through carbon credits, which will notably finance the introduction of intermediate crops, essential for reducing fertiliser needs. These farmers will become the ambassadors for this initiative in the region. The cooperative also aims to develop markets for low-yield crops, while training its technicians in agroecological practices to support this sustainable transition.